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B5

Parallel session

Skills and tools

2 July

14:00 to 15:10

STCC, Auditorium C

Writing and selling the 21st-century science book

We consume news now in many formats on many platforms. Yet for many journalists as well as their readers, books retain a unique attraction as summaries of essential knowledge, explorations of expression, and markers of professional standing. In a multi-media world, what makes a science book succeed? Authors of best-selling and highly awarded books will discuss their works and process, and a highly regarded book editor will explore what makes book concepts succeed with publishers and readers.

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